Monthly Archives: September 2010

Blog content ideas

Are you responsible for writing your nonprofit’s blog? Do you dread the task because the spark of inspiration eludes you? Do your posts lack sizzle? If so, you are not alone. But take heart! Simply enter “blog content ideas” into … Continue reading

Posted in Blog, Social Media | Tagged , , , | 1 Comment

QR Codes – More testing

My husband picked up this QR Code at a Rotary meeting: FRONT BACK I thought the marketing was clever… “Scan this diamond and get great seats for this one!” And, I thought the graphic designer did a fairly nice job … Continue reading

Posted in QR Codes, QR Codes - Best Practices | Tagged , , , | 2 Comments

QR Codes – Random Testing

I spent Sunday playing around with QR Codes. In this post, I will share my findings. When I got up on Sunday morning, the first thing I did was hop onto TweetDeck to see what was coming in on my … Continue reading

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QR Codes – Gimmick or Tool?

QR Codes are popping up everywhere, and marketers are scrambling to figure out how they can be effectively incorporated into an integrated marketing strategy. Simply put, QR (Quick Response) Codes are 2-D barcodes that allow the user to move from … Continue reading

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In the beginning…

I recently made a career switch from healthcare to graphic information technology. As I explored the many areas of opportunity in my new field, it became clear that my strengths and interests gravitated around new media and the tremendous marketing … Continue reading

Posted in Allegra Marketing & Print, Integrated Marketing Campaign, New Media | Tagged , , , , , | Leave a comment